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Once Dominant, Netflix Faces An Increasing Number Of Video Challengers

Apple is about to close a deal with director Steven Spielberg to revive his Emmy award-winning series Amazing Stories for Apple TV. With it, Apple is entering a world in which Netflix has been a leader. But now, new competitors to Netflix are emerging at a surprising speed.

It was just 2013 when Netflix’s House of Cards staring Kevin Spacey was the breakthrough in streaming TV. It was the first online-only series to get nominated for major Emmys. But at this year’s Emmys, The Handmaid’s Tale, produced by Hulu, beat out House of Cards and became the first streaming TV series to win the Emmy for best drama.

A year earlier, Netflix barely had to think about Hulu. Now, it’s one of a growing list of competitors, says Mark Suster, who invests in video.

“You not only…


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